Course Description
The unit provides an opportunity for students to work together in teams and to experiment with new technologies and novel forms of storytelling to build a real-world audience for a new media product or project. Students will be posed with the challenge of developing a project or media product that responds to a gap in the current market. It will look at content and business innovation through the lens of Entrepreneurial Journalism.
Required Readings
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Briggs, M. (2011). Entrepreneurial journalism: how to build what's next for news. Los Angeles: Sage Publications. Call Number: PN 4833 .B74 2012 |
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Burum, I. (2016). Democratizing journalism through mobile media: the Mojo revolution. New York: Routledge. Call Number: PN 4784.C615 .B67 2016 |
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Maguire, M. (2014) Advanced reporting: essential skills for 21st century journalists. New York: Routledge. Call Number: PN 4775 .M34 2015 |
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Witschge, T., Anderson, C W., Domingo, D. & Hermida, A. (Eds.) (2016). Sage Handbook of Digital Journalism. Los Angeles: Sage Publications. Call Number: PN 4784.O62 .S24 2016 |
Recommended Readings
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Jarvis, J. (2011). Public parts: how sharing in the digital age improves the way we work and live. New York: Simon and Schuster. Call Number: HM 742 .J37 2011 |
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Kariv, D. (2011). Entrepreneurship: an international introduction. London: Routledge. Call Number: HB 615 .K37 2011 |
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Mellor, N. (2008). Journalism and media entrepreneurs. In R. Mellor (Ed.), Entrepreneurship for everyone: a student textbook (pp 166-181). Los Angeles: Sage Publications. Call Number: HB 615 .M45 2009 |
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